Sprint's (S) Lost Opportunity

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Cable companies don’t have cell phone service to market to customers. And, Sprint does not have a broadband-to-the-home operation like the ones the big cable guys operate to market their internet and TV products.

Sprint is fighting for its life against AT&T (T) Wireless and Verizon Wireless. AT&T and Verizon have high-speed internet and TV products rolling out to capture share from cable.

Cable and Sprint’s wireless operations. A match made in heaven. Cable and the cell carrier company attacking their mutual enemies together.

What an idea.

Most investors forget that Sprint and several cable companies including Comcast (CMCSA) and Time Warner Cable (TWC), announced just such an alliance in November 2005. It was given the name Pivot.The Associated Press recently described the project as a bomb.

Looking at the stocks of Comcast, Verizon, AT&T, and Sprint over the last year, it appears that big telecom is getting the lion’s share of the stock marekt’s support. AT&T and Verizon are both up about 30% while Comcast and Sprint are only up about 10%.

Maybe putting some effort into Pivot would be a good idea.

Douglas A. McIntyre