Google Fights Back In China

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Reuters is reporting that Google (GOOG) has taken a stake in Chinese Chinese community Web site Tianya.cn, a move into social networking there. GOOG has stayed out of the business in the US but has advertising sales ties to News Corp (NWS) MySpace.

GOOG currently runs well behind search enginer leader Baidu (BIDU) in China. How entering the social network business will help that is unclear.

Several reports indicate that GOOG is considering buying an interest in several of China’s large portals. It that Chinese government does not get miffed, that is.

Douglas A. McIntrye