Nielsen/NetRatings has released its numbers for the major US financial websites.
Yahoo! (YHOO) Finance remains in first place with over 16.8 million unique visitors in August. Time per person spent on the site is over 23 minutes, also the highest among the top 20 financial destination. In time spent, Wall Street Digital is second at over 22 minutes.
Among online business magazine properties, Forbes remained in first place with over 9.1 million unique visitors. Fortune is combined into CNN Money. BusinessWeek.com falls well behind at just under 2.8 million unique visitors.
Douglas A. McIntyre
Online versions of magazines and news service websites tend to lag other financial properties in terms of minutes spent per month. Forbes, Bloomberg, BusinessWeek, and Reuters all come in under six minutes.
|Top Online Financial News and Information Destinations for August 2007|
|Brand or Channel||Unique Audience (000)||Time Per Person (hh:mm:ss)|
|AOL Money & Finance||10,077||0:16:58|
|Wall Street Journal Digital||8,445||0:22:39|
|American City Business Journals Network||2,821||0:03:22|
|About.com Business & Finance||2,557||0:01:57|